Take Your Web Designs to the Next Level

Sep 30 2010 by Shannon Noack | 31 Comments

Take Your Web Designs to the Next Level

When you start out as a web designer, you do all you can to grasp the basic design principles so that you have a solid foundation to start your journey on. As you become more proficient in your craft, you start to learn techniques that are more advanced, and you begin to implement bigger and better things in your work until you reach a point where you feel pretty comfortable to step outside the bounds of the ordinary. What else can you do to take your web designs to the next level?

Here are just a handful of ideas you can consider if you’d like to take your web designs the next level.

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The Perfect Web Designer Should Not Exist

Sep 21 2010 by Jason Gross | 49 Comments

The Perfect Web Designer Should Not Exist

The web design community is both strong and deep. We support each other and quickly find out that everyone is encouraged to both grow with, and contribute to, the community.

Certain individuals within our community will stand out as experts and will be looked upon for words of wisdom and examples of great design. But, still, to say that the perfect web designer does not exist is not a huge stretch of the imagination because we all have our weaknesses, and no one is perfect, right?

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Using Power Structure and Gestalt for Visual Hierarchy

Sep 13 2010 by Shawn Borsky | 24 Comments

The Power Structure

A core place to begin a website discovery process is to learn the goals and objectives of your client. It is imperative to understand what the website needs to do and which things are the most important. In order to do that, we need to establish a hierarchy.

A hierarchy is essentially an order of items, goals, ideas, and/or needs. Hierarchy in web design is centrally about influencing a user to understand and embrace the principal goals of a website and interact with the material in the ideal order to facilitate a smooth and pleasant experience with the website.

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The Difference Between Good Design and Great Design

Sep 7 2010 by Joshua Johnson | 43 Comments

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What’s the difference between a good design and a great design?

When you sit down and start a new project, that should be one of the questions at the forefront of your concerns.

Yours is a quest to constantly outdo your own past work. To go further and genuinely become better at what you do rather than falling into complacency, stagnation, and eventually, obsolescence.

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Use the 80-20 Rule to Increase Your Website’s Effectiveness

Sep 2 2010 by Oleg Mokhov | 39 Comments

Use the 80-20 Rule to Increase Your Website's Effectiveness

Want to increase your website’s conversion rate? Want more subscribers, opt-ins, members, customers? How about doing less work while you’re at it?

Too good to be true? Nope.

It’s possible if you apply the 80-20 rule: focus on the 20% that will bring you 80% of the results.

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Designing By Numbers: Data Analysis for Web Designers

Aug 31 2010 by Alexander Dawson | 8 Comments

Designing By Numbers: Data Analysis for Web Designers

Judging what’s best for an audience is never far from the web designer’s mind. The ability to predict whether a web design will soar like an eagle or sink like the Titanic is among the most subjective and complex measurements you will encounter.

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Craftsmanship in Designing Websites

Aug 30 2010 by Shawn Borsky | 43 Comments

With high pressure from clients and crazy development schedules for web designers, it is easy to forget to spend the proper amount of time crafting a design.

In the interest of speeding things up, it’s tempting to skip over small details. This is an easy pitfall to which to succumb, but in the end, it can hurt your overall career.

This article will share methods and simple tools for building better portfolio pieces, having happier clients, and imbuing your work with more value.

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