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The Excuses for Not Having a Website (Infographic)

With 84% of American adults using the Internet, it’s surprising to think that many organizations today, particularly small businesses, still choose not to invest a bit of time and resources towards building their own website.

The following infographic reveals common excuses why 46% of small businesses still don’t have a website, with counter-arguments for each excuse.

If you need to talk to a prospective client who has apprehensions about having a website, why don’t you show them this infographic?

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Infographic containing excuses why small businesses don't have a website in 2016.

This infographic was first published on RapidWebLaunch Blog. It has been republished here with permission from the creator.

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Patrick Antinozzi is the owner of RapidWebLaunch. Follow his journey to build a location-free business on his blog and newsletter. When he’s not building things online, you’ll find him playing hockey or ranting about the Montreal Canadiens.

This was published on Aug 24, 2016

3 Comments

Not all small businesses need a website, as long as they have a filled google business page with pictures, opening hours.

As a customer if that’s filled I won’t bother going to their website and if a customer wants to get updates from a business they are not going to bother checking the website as following them on Facebook/Twitter/etc… is much easier.

    Luke Douglas Sep 29 2016

    I agree with ‘meto’ that not ALL small businesses need a website. After all, if your business is a hobby type business, then you can treat it as such. However, if you are in business to make money, you take advantage of every opportunity to promote your business. That will include having a business page on Google, Yahoo, Bing, etc., having a Facebook, Twitter, LinkedIn, Google+, etc pages and have a website. If you can’t afford a website firm to develop and maintain, then use one of the online services that host websites but be aware that there will be advertising.

    If you don’t like having the advertising displayed on your website, then you’re going to ‘have’ to invest some funds for a website but you don’t have to spend thousand’s of dollars. In fact, if you feel adventurous, there are several online services where you can register your domain name, design your own website and maintain it for less than $15/mo.

    If you don’t feel you are up to doing something like this, then you will need to hire a website development firm. But do some shopping around as there are literally ten’s of thousands out there worldwide as you don’t have to use someone in the U.S., although that is where my website firm is located. For the price of having a single advertisement placed in a local paper just one day each month, you can probably get a good website developed and maintained.

    Just remember, that a website as well as social networking is an ‘extension’ of advertising, not a replacement. If you are already doing radio, TV, newspaper and direct mail advertising, then do NOT look at a website or social networking as a ‘replacement’ for normal advertising as those can still be effective since people still watch TV, listen to the radio, read the paper and, occasionally, will read mail advertisements.

    Business is business. The big boys invest in advertising on ‘all’ platforms for one reason. It works!

This is really a great post. Thank you for taking time to provide us some of the useful and exclusive information with us. Keep on blogging!!

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